Chinese carmaker Great Wall Motor (GWM) has appointed Steffen Cost as its new Chief Commercial Officer (CCO) for Europe. Cost, who has over 20 years of experience in the automotive industry, joins GWM from Kia, where he was Vice President of Operations.
Commercial Operations
In his new role, Cost will lead GWM’s European commercial operations, including sales, marketing, and customer service. He will also play a vital role in the company’s expansion plans, including launching a new electric vehicle (EV) brand in Europe.
Cost is a highly experienced and respected figure in the automotive industry. He has held senior positions at several major automakers, including Renault, Nissan, and Kia. He is also a member of German Association of the Automotive Industry (VDA).
Steffen Cost, Great Wall Motor’s Europe CCO
Appointment
Cost’s appointment is a significant coup for GWM. He brings a wealth of experience and expertise to the company, and his appointment is a sign of GWM’s commitment to the European market.
GWM is a fast-growing Chinese automaker that has ambitious plans for Europe. The company is targeting sales of 1 million vehicles in Europe by 2025. Cost’s appointment is a critical step in GWM’s plans to achieve this ambitious goal.
Here are some of the key things to know about Steffen Cost:
- He has over 20 years of experience in the automotive industry.
- He has held senior positions at several major automakers, including Renault, Nissan, and Kia.
- He is a highly respected figure in the automotive industry.
- He is a German Association of the Automotive Industry (VDA) member.
- His appointment is a significant coup for GWM.
- He brings a wealth of experience and expertise to the company.
- His appointment is a sign of GWM’s commitment to the European market.
Conclusion
Cost will be a valuable asset to GWM as the company grows and expands in Europe.
About Great Wall Motor
Great Wall Motor is a Chinese automaker that was founded in 1984. It is the largest SUV maker in China and the eighth-largest automaker globally. GWM has many vehicles, including SUVs, pickup trucks, and electric vehicles. The company has expanded its global presence recently and now sells vehicles in over 60 countries.
Investment
GWM has been investing heavily in research and development in recent years. The company has joint ventures with foreign automakers, including BMW and Daimler. GWM is also working on developing its own electric vehicle platform.
GWM is a significant player in the Chinese automotive market and is now looking to expand its global presence. The company plans to sell 1 million vehicles in Europe by 2025. GWM is also looking to enter the North American market shortly.
Fast Growing Automaker
GWM is a fast-growing automaker making a significant impact in the global automotive industry. The company is well-positioned for continued growth in the years to come.
Source : Electrive
