Here we talk about insight into the strategies of motorcycle manufacturers and highlight how they often repurpose and extend the reach of their R&D efforts across multiple models. The new developments and releases from Suzuki, specifically the GSX-8S and V-Strom 800DE, serve as a prime example of this trend. Here’s a brief summary of the details provided:
Motorcycle Manufacturer Strategy
1. Major motorcycle manufacturers often re-use innovations across multiple models.
2. Rather than just releasing one model with new features, they create a platform that evolves over time.
New Suzuki Models
1. Suzuki introduced the GSX-8S and V-Strom 800DE at EICMA 2022, both built around a newly developed 776cc parallel twin engine.
2. This new V-Strom model does not use the V-twin engine, a notable shift from its predecessor.
3. Both bikes received mostly positive reviews.
Revealed Details of the Road-focused V-Strom 800
1. The Australian vehicle regulatory system has images of vehicles, sometimes revealing vehicles before their official launch.
2. The road-biased V-Strom 800 has distinct differences from the V-Strom 800DE:
- Smaller alloy wheels (probably 17-inch) instead of spoked wheels.
- No belly pan or hand guards.
- Taller windscreen.
3. Vehicle approvals reveal:
- Decrease in tare weight from the 800DE.
- Narrower width than the 800DE.
- A shorter wheelbase than the 800DE.
Speculation and Future
1. The modifications suggest that this new V-Strom is tailored more for road use than its predecessor.
2. Though the documents were filed in Australia, indicating the V-Strom 800 will be available there, it’s also probable that the bike will be released in other markets.
3. Details regarding the release date, colour options, and pricing are still unknown.
Conclusion
This strategy by motorcycle companies like Suzuki helps ensure that R&D efforts pay off in multiple ways, by re-using technology and designs in different products to cater to varied customer preferences and needs. It’s a cost-effective and smart move in the competitive world of motorcycle manufacturing.
Australian Road Vehicle Regulator, Motorcycle.com
