Toyota to Launch New SUV in India in Early 2026

Key points from the report

• Toyota is developing a new SUV for the Indian market.
• The carmaker is also planning to set up a third manufacturing plant in the country.
• The new SUV will be launched in early 2026 and will be the anchor product for the upcoming factory.
• Toyota is looking at an initial capacity of 80,000-1,20,000 units per year, which could be expanded to 2,00,000 units.
• The new plant would expand the carmaker’s existing manufacturing capacity of 4,00,000 units by 30%.
• Toyota has seen an increase in its domestic sales since it joined hands with Suzuki Motor. The Glanza and Urban Cruiser Hyryder account for 40% of Toyota’s India sales.
• It is said that about two-thirds of Toyota’s current production capacity is used by Maruti Suzuki to build vehicles for both brands.

Details

• Toyota’s New SUV for India: Toyota is reportedly developing a new SUV specifically for the Indian market. Given the popularity of SUVs in India, introducing a new model makes strategic sense. The details of this new SUV are still under wraps, but the anticipation will surely create buzz and excitement among auto enthusiasts and potential buyers in the country.
• New Manufacturing Plant: Toyota’s plan to set up a third manufacturing plant in India is a testament to the company’s commitment to the Indian market. With an initial capacity between 80,000 to 1,20,000 units, there’s potential for significant expansion up to 2,00,000 units. This move indicates Toyota’s ambitions not just for the immediate future but for long-term growth in India.
• Toyota-Suzuki Partnership: The collaboration between Toyota and Suzuki has proven to be fruitful for Toyota’s sales in India. Models like the Glanza and Urban Cruiser Hyryder, which account for a significant 40% of Toyota’s sales in the country, underscore the success of this partnership. The fact that two-thirds of Toyota’s production capacity is used by Maruti Suzuki shows the deep integration and mutual benefits of the partnership.
• Increased Production Capacity: If we consider the new plant’s potential capacity of 2,00,000 units and Toyota’s existing manufacturing capacity of 4,00,000 units, the total capacity post the plant’s realization would be 6,00,000 units. A 30% increase from the current 4,00,000 units capacity would add another 1,20,000 units, which aligns with the new plant’s initial capacity target.
• Awaiting Official Confirmation: As of now, there’s no official confirmation from Toyota about these reports. It’s not uncommon for companies to keep their strategic moves confidential until they are ready for an official announcement. However, the details mentioned in the media report, if true, signify Toyota’s aggressive growth strategy for India.

Conclusion

In conclusion, this news showcases the potential growth and importance of the Indian market for global automobile manufacturers. If these reports are accurate, Toyota’s increased investment and focus on India will be a significant development in the automotive industry, indicating the potential and appeal of the Indian market for global players.

ET Auto