Citroën Welcomes MS Dhoni as Brand Ambassador

Citroën has made a strategic move by appointing legendary cricketer MS Dhoni as their brand ambassador in India. Dhoni, known for his cool demeanor and exceptional cricketing skills, perfectly aligns with Citroën’s brand ethos of comfort, style, and performance. In celebration of this collaboration, Citroën has launched a special edition of the C3 Aircross, aptly named the Dhoni Edition.

A Glimpse at the Citroën C3 Aircross Dhoni Edition

Unique Exterior Design

The Citroën C3 Aircross Dhoni Edition stands out with its dual-tone exterior, featuring striking decals and ‘Dhoni Edition’ graphics prominently displayed on the front doors. These design elements not only enhance the vehicle’s aesthetic appeal but also signify the special edition’s exclusivity. The dual-tone finish adds a modern touch, making the Dhoni Edition a head-turner on the roads.

Exclusive Interior Features

Inside, the Dhoni Edition is just as impressive. It boasts illuminated door sills, adding a touch of sophistication and ease of access in low-light conditions. Themed cushions and seat belt cushions enhance comfort, while the overall design pays homage to Dhoni’s legacy. Additionally, a front dash cam is included, providing an extra layer of safety and convenience for the driver.


Special Merchandise for Early Birds

Citroën has gone a step further to delight its customers. Those who book the C3 Aircross Dhoni Edition will receive exclusive merchandise designed in collaboration with MS Dhoni. This assured merchandise adds significant value, making the purchase experience even more special for Dhoni fans and automotive enthusiasts alike.

Under the Hood: Power and Performance

Powerful 1.2-litre Turbo-Petrol Engine

The C3 Aircross Dhoni Edition is powered by a robust 1.2-litre, 3-cylinder turbo-petrol engine. This engine generates an impressive 109 BHP at 5,500 rpm and a torque of 205 Nm between 1,750-2,500 rpm. This powertrain ensures a dynamic driving experience, whether navigating city streets or cruising on highways.

Transmission Options: Manual and Automatic

Customers have the flexibility to choose between a 6-speed manual and a 6-speed automatic transmission. Both options are designed to offer smooth and efficient gear shifts, catering to different driving preferences. The automatic variant, in particular, provides a hassle-free driving experience, especially in urban traffic conditions.

Dhoni Edition: A Blend of Style and Substance

Stylish and Functional Design

The Citroën C3 Aircross Dhoni Edition is not just about aesthetics; it’s also about functionality. The vehicle’s design includes practical features like roof rails for added utility and sporty alloy wheels that enhance its overall look. The combination of style and practicality makes the Dhoni Edition a versatile choice for various driving needs.

Comfort and Convenience

Citroën has ensured that the Dhoni Edition offers a high level of comfort and convenience. The spacious cabin, ergonomic seating, and advanced infotainment system contribute to an enjoyable driving experience. Features like automatic climate control and a touchscreen infotainment system with smartphone connectivity add to the vehicle’s appeal.

Safety First: Advanced Safety Features

Comprehensive Safety Suite

Safety is a top priority for Citroën, and the C3 Aircross Dhoni Edition is no exception. The vehicle is equipped with a comprehensive safety suite that includes multiple airbags, ABS with EBD, and rear parking sensors. These features work together to provide maximum protection for the driver and passengers.

Additional Safety Enhancements

In addition to standard safety features, the Dhoni Edition includes a front dash cam, which can be instrumental in recording driving incidents and enhancing overall safety. The illuminated door sills also improve visibility, making it easier to enter and exit the vehicle safely in low-light conditions.

Why Choose the Citroën C3 Aircross Dhoni Edition?

Exclusive Collaboration with MS Dhoni

One of the main attractions of the Dhoni Edition is its association with MS Dhoni. This collaboration brings a unique charm to the vehicle, making it a desirable option for Dhoni fans and those who appreciate exclusivity. The special edition’s design and features reflect Dhoni’s personality and style, making it a one-of-a-kind offering in the market.

Enhanced Driving Experience

The powerful engine and transmission options ensure a thrilling driving experience. Whether you prefer the control of a manual transmission or the ease of an automatic, the Dhoni Edition caters to your driving style. The vehicle’s responsive handling and comfortable ride make it suitable for both city commutes and long drives.

Added Value with Exclusive Merchandise

The exclusive merchandise offered to early customers adds significant value to the purchase. This merchandise, designed in collaboration with MS Dhoni, includes items that are both functional and collectible. This added incentive makes the Dhoni Edition not just a car purchase, but a memorable experience.

The Citroën Legacy: A Brief Overview

Citroën’s Commitment to Innovation

Citroën has a long history of innovation and excellence in the automotive industry. Known for its distinctive design and advanced technology, Citroën continues to push the boundaries of what’s possible in automotive engineering. The C3 Aircross Dhoni Edition is a testament to Citroën’s commitment to delivering unique and high-quality vehicles to its customers.

Global Presence and Local Impact

With a strong global presence, Citroën has made significant inroads into the Indian market. The introduction of the Dhoni Edition showcases Citroën’s dedication to catering to local preferences and celebrating local icons. This approach not only strengthens the brand’s position in India but also enhances its connection with Indian consumers.

Final Thoughts: The Dhoni Edition – A Winning Choice

The Citroën C3 Aircross Dhoni Edition is more than just a special edition vehicle; it’s a celebration of MS Dhoni’s legacy and a testament to Citroën’s innovative spirit. With its unique design, powerful performance, and exclusive features, the Dhoni Edition offers a compelling package for car enthusiasts and Dhoni fans alike. Whether you’re looking for a stylish urban SUV or a collectible piece of automotive history, the C3 Aircross Dhoni Edition is a winning choice.

Interested in learning more about the Citroën C3 Aircross Dhoni Edition? Visit Citroën India for detailed specifications, booking information, and to explore exclusive offers.


What makes the Dhoni Edition different from the standard C3 Aircross?

The Dhoni Edition features unique decals, ‘Dhoni Edition’ graphics, illuminated door sills, themed cushions, seat belt cushions, and a front dash cam. Additionally, customers who book this edition receive exclusive merchandise designed in collaboration with MS Dhoni.

What engine powers the C3 Aircross Dhoni Edition?

The Dhoni Edition is powered by a 1.2-litre, 3-cylinder turbo-petrol engine that produces 109 BHP and 205 Nm of torque. It is available with both a 6-speed manual and a 6-speed automatic transmission.

Are there any special offers for early customers?

Yes, customers who book the C3 Aircross Dhoni Edition early receive exclusive merchandise designed in collaboration with MS Dhoni, adding significant value to their purchase.

Where can I find more information about the Citroën C3 Aircross Dhoni Edition?

For more information, visit the official Citroën India website or contact your nearest Citroën dealership.

Explore the Citroën C3 Aircross Dhoni Edition today and experience the perfect blend of style, performance, and exclusivity.

Team BHP

0 0 votes
Article Rating
Notify of
Inline Feedbacks
View all comments