Bajaj and Triumph LWG

Bajaj is setting up new Triumph showrooms nationwide. It sounds like they’re earnest about this partnership and are committed to making it a success.

I’m curious to see if they’ll launch both bikes together or bring the Roadster 400 first. I think it would be wise to launch both bikes together, as it would give them a better chance of competing with other entry-level premium brands like Royal Enfield and KTM.

Overall, I think this is an excellent move by Bajaj. It’s a sign they’re serious about expanding their premium motorcycle lineup and willing to invest in the brand’s future. I’m excited to see how these new bikes perform in the market.



Here are some additional details about the new Triumph Roadster 400 and Scrambler 400:

  • Both bikes will be powered by a new 400cc single-cylinder engine that develops around 40 horsepower.
  • The Roadster 400 will be a naked street bike, while the Scrambler 400 will be a more off-road-oriented model.
  • Both bikes will feature modern styling and a range of premium features, including upside-down forks, a mono-shock rear suspension, and ABS brakes.
  • Pricing for the new Triumph Roadster 400 and Scrambler 400 is expected to start at around Rs. 2.5 lakh (ex-showroom).

Here are some of the features expected on the new Triumph Roadster 400 and Scrambler 400:

  • 400cc single-cylinder liquid-cooled engine
  • 40+ horsepower
  • 270-degree crank for smooth power delivery
  • Upside-down front forks
  • Monoshock rear suspension
  • Dual-channel ABS
  • Traction control
  • Bluetooth connectivity
  • LED headlights and taillights


I think these bikes are going to be a lot of fun to ride. They’re not too powerful but powerful enough to be enjoyable. They’re also well-equipped with features like ABS and traction control, essential for safety. I’m looking forward to seeing them in person.

About Bajaj and Triumph Partnership

Bajaj Auto and Triumph Motorcycles announced a global partnership in 2020 to develop and manufacture mid-capacity motorcycles. The partnership is a strategic move for both companies, as it allows Triumph to expand its global reach and Bajaj to tap into the growing demand for premium motorcycles in emerging markets.


Under the terms of the partnership, Bajaj will provide Triumph with its expertise in manufacturing and distribution, while Triumph will contribute its design and engineering expertise. The first motorcycles from the partnership are expected to be launched in 2023.

The Bajaj-Triumph partnership shows the growing importance of the mid-capacity motorcycle market. This segment is expected to grow rapidly in the coming years as more and more riders in emerging markets look for affordable, stylish, and reliable motorcycles. The partnership will allow both companies to tap into this growing market and compete with other major players in the industry.

Here are some of the benefits of the Bajaj-Triumph partnership:

  • Increased market reach: The partnership will allow Triumph to expand its global reach by entering new markets, such as India and other Asian countries.
  • Reduced costs: Bajaj’s manufacturing and distribution expertise will help Triumph reduce its costs.
  • Increased innovation: The partnership will allow both companies to share their expertise and develop new and innovative motorcycles.

The Bajaj-Triumph partnership is a win-win for both companies. It will allow them to expand their global reach, reduce costs, and increase innovation. This partnership shows the growing importance of the mid-capacity motorcycle market and the increasing competition in this segment.


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