Royal Enfield is a motorcycle brand that’s loved for its simplicity.It’s the rare high-volume brand that doesn’t rely on advertising or glitzy ad campaigns.
And instead, it gains customers through a reputation for durability, ease of use, and its simple engine character.
The introduction of the Classic 350 Deluxe (and the cheaper Classic 350) marked an exciting shift for the brand. It became clear that a 21st Century version of the brand was being planned.
With GPS navigation systems and smartphone compatibility becoming ever more prevalent in motor vehicle.And commonly chosen by drivers as alternatives to traditional motorcycle instruments.Royal Enfield saw this as a way ahead.
The brand is quite well-known and loved for its retro-styled motorcycles. However, sometimes change is necessary, and Royal Enfield hasn’t been shy about changing with the times.
What do you get when you combine a British cruiser with premium styling and modern technology?
You get the new Royal Enfield Meteor 350, that’s what. Royal Enfield is producing another of its handsome single-cylinder motorcycles.This time with technologically advanced features—and several milestones are involved.
The Meteor 350 arrives as the newest in the range of Royal Enfield bikes to sport the brand’s new Tripper Navigation System (TNS). And it’s also part of an effort to begin introducing electric mobility technologies to the portfolio.
We see a new Classic 350 being teased, and Royal Enfield plans to launch it on September 1.
The Classic 350 certainly has a spot in the market.Not only because of its looks but also because it provides the right kind of performance. That is ideally suited for long rides and more laid-back cruising.
Teaser
Awaken your senses. #BeReborn 01.09.21
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The smaller engine suits the Classic 350 because there is less weight on the motorcycle, to begin with.
The suspension secures everything well.And riders can ride as far as they want to do so without being nervous about the motorcycle.
Royal Enfield’s next model will be introduced before many other manufacturers.Which means it will be an early entrant into a niche that is ripe for growth.
There might not be much competition.But that doesn’t mean that the Classic 350 won’t garner its share of interested customers.