Brough Superior is the first brand to have produced motorcycles that could go above 100 mph. It was recently bought (2014) by French motorcycle expert Thierry Henriette.
After relaunching Lawrence of Arabia’s legendary S.S.100 and collaborating with Aston Martin to create the only existing brand’s existing bike. Brough Superior decided to produce the world’s most high-end motorcycle: the “Lawrence”.
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Hand-built with the best materials available (titanium, carbon fibre, aluminium). The Lawrence benefited from the strong local aeronautical industry network to be developed.
All eyes should have been on the Lawrence at the EICMA 2020 fair. But its absence due to Covid-19 will not affect its impact on the motorcycle industry.
Lawrence of Arabia
Lawrence of Arabia, also known as Thomas Edward Lawrence or T.E Shaw (when he enrolled in the Royal Air Force), owned seven Brough Superiors.
Aside from writing, riding his Broughs was the only author’s hobby.
They were so important to him that he wrote about them in letters and his books. His Broughs held a name similar to a royal lineage, going from George I to George VII.
In his book The Mint, Lawrence dedicated an entire chapter (The Road). He had of riding across England in the morning to get the best ingredients for brunch to the pleasure.
“For months have I been making my evening round marketing. Twice a week, riding a hundred miles for the joy of it and picking up the best food cheapest.
Over half the countryside.” This chapter is still considered one of the most beautiful odes to riding.
This new model represents a milestone for Brough Superior. Inspired by the mechanical architecture of the S.S.100. Lawrence has unique curves that were only possible to be created by using carbon fibre.
The frame of the motorcycle is titanium, and its fork is a Fior type in aluminium. The engine has entirely been developed internally by the Brough Superior engineers.
The production technology and the engineering skills required to build this bike partly come from the aeronautical industry that is very influential in Toulouse, France.
The world’s leading spaceships, satellites and aircraft are also produced in the same region.
Brough will produce only 188 editions. The number 188 is echoing the birth date of T.E. Lawrence: 1888.
