Top key points of the Buell Super Cruiser 1190:
- Designed in collaboration with legendary motorcycle designer Roland Sands
- Seamlessly blends the elements of a sportbike with a cruiser
- Powered by a 1,190cc, liquid-cooled, fuel-injected V-twin engine with a maximum power output of 175 horsepower and 101 pound-feet of torque
- Rolls on 17-inch wheels and features fully adjustable suspension, adjustable handlebars, and adjustable footpegs
- Tips the scales at 450 pounds, which is surprisingly light for both its power class and an American V-twin
- Has amassed a whopping $120 million in pre-orders, demonstrating just how much interest the new model has garnered
- Is anticipated to carry a retail price in the $20,000 to $30,000 range once it enters production in 2025
The Buell Super Cruiser 1190, designed in collaboration with legendary motorcycle designer Roland Sands, has indeed generated significant attention and demand since its unveiling in February 2023. The bike represents a blend of sportbike and cruiser elements, aiming to provide both performance and comfort to riders.
Here are some key highlights and details about the Buell Super Cruiser:
- Strong Demand: Buell has reported “unprecedented support” and has received $120 million in pre-orders just six months after opening pre-orders for the Super Cruiser. This level of demand is seen as remarkable for an American V-Twin motorcycle.
- Performance: The Super Cruiser is powered by a 1,190cc, liquid-cooled, fuel-injected V-twin engine that produces 175 horsepower and 101 pound-feet of torque. This engine is an iteration of the one found in the Hammerhead 1190 sport bike, showcasing Buell’s commitment to high-performance motorcycles.
- Design: The bike is designed to seamlessly combine the sporty characteristics of a sportbike with the comfort and styling of a cruiser. It features 17-inch wheels, fully adjustable suspension, and customizable ergonomics with adjustable handlebars and footpegs.
- Weight: The Super Cruiser is relatively lightweight for its class and engine type, weighing in at 450 pounds. This lightweight design contributes to its agile and performance-oriented nature.
- Price: Once it enters production in 2025, the Super Cruiser is expected to have a retail price ranging from $20,000 to $30,000.
- Market Relevance: The successful pre-order phase of the Super Cruiser highlights Buell’s continued relevance in the motorcycle market and its potential for significant long-term growth.
Conclusion
Buell Motorcycle Co.’s Super Cruiser 1190, a collaboration with renowned motorcycle designer Roland Sands, has garnered significant attention and demand in the motorcycle market since its unveiling in February 2023. The bike combines the best of both worlds, offering high-performance features from sports bikes while maintaining the comfort and styling of a cruiser. With a powerful 1,190cc V-twin engine, fully adjustable suspension, and customizable ergonomics, it has attracted a substantial pre-order investment of $120 million within just six months.
The Super Cruiser’s success highlights Buell’s continued relevance in the motorcycle industry and its potential for significant growth in the coming years. With a planned production start in 2025 and an expected retail price range of $20,000 to $30,000, the Super Cruiser is poised to make a significant impact on the American V-Twin motorcycle market.
As riders eagerly await the production and delivery of this exceptional motorcycle, Buell’s ability to meet the high demand and expectations will be closely watched by motorcycle enthusiasts and industry observers alike. The Super Cruiser represents a promising chapter in Buell’s history, and its reception signifies a bright future for the brand.
It remains to be seen when the Super Cruiser will be delivered to customers and how it will perform in the market once it becomes available. The level of demand suggests that there is considerable interest among motorcycle enthusiasts for this unique blend of performance and cruiser styling.
Powersports Business, Buell Motorcycles
