Ferrari Tailor Made 812 Competizione-1.jpg

Ferrari Tailor Made 812 Competizione

This event highlights several fascinating aspects, from the collaboration between high-end brands to the extraordinary detail and craftsmanship involved in creating scale models, and, importantly, the impact of these efforts on charitable activities.

1:8 scale model

  • Artistry and Precision in Scale Modeling: The work of the Amalgam Collection is noteworthy. Their scale models, especially the 1:8 scale Tailor Made 812 Competizione, showcase a level of detail and craftsmanship that mirrors the artistry of the actual vehicles. Using actual CAD data from Ferrari ensures an extraordinary level of accuracy, making these models highly desirable for collectors and enthusiasts. The meticulous effort, from replicating the interior details to using the actual paint used on the real cars, underscores the dedication to authenticity and quality in these creations.

Amalgam Collection

  • Collaboration Between Brands: The ongoing partnership between Ferrari and Amalgam Collection since 1998 is a testament to the synergy between automakers and high-end scale model manufacturers. This collaboration isn’t just about creating collectables; it’s about extending the brand’s reach and offering enthusiasts a chance to own a piece of automotive history. This dynamic is beneficial for both parties: while Ferrari enhances its brand allure and exclusivity, Amalgam solidifies its reputation as a creator of some of the world’s most precise and beautiful scale models.
  • Charitable Impact: Beyond the realm of craftsmanship and luxury branding, this event highlights Ferrari’s commitment to philanthropy. The auctioning of the exclusive 812 Competizione and its scale model twin isn’t just for show; it’s part of a charitable effort supporting educational initiatives. The $7 million raised demonstrates that high-value collectables and exclusive events can be powerful tools for social good, providing considerable resources for charitable efforts. This aspect adds a layer of social responsibility to Ferrari’s brand image.

Sold for $90,000

  • Exclusivity and Desirability: The fact that the scale model fetched $90,000 and the actual car over $5 million speaks volumes about the desirability of limited-edition items associated with luxury brands. The Tailor Made 812 Competizione stands out for its uniqueness and the story it tells about Ferrari’s design process, further increasing its value for collectors. This exclusivity is central to the brand’s appeal and is reflected in the high auction prices.


  • Highly detailed and accurate representation of the real car
  • Made with high-quality materials and craftsmanship
  • A unique and collectable item
  • A status symbol for Ferrari enthusiasts
  • Supports a worthy cause


  • Very expensive
  • Fragile and requires careful handling

Ferrari Gala Dinner and Auction

  • Brand Storytelling: Lastly, the entire narrative—from the detailed craftsmanship of the scale model to the charitable initiatives supported by the auction—contributes to the larger story of the Ferrari brand. It’s not just about cars or models; it’s about artistry, exclusivity, and a commitment to social impact. The role of Flavio Manzoni and the design homage via the bright yellow hue (reflective of Ferrari’s design sketch paper) adds depth to the brand’s story, celebrating its history, design philosophy, and contributions beyond the automotive world.


This event encapsulates more than the sale of a car and a model; it’s a multifaceted narrative that includes artistry, collaboration, luxury branding, social responsibility, and historical storytelling—all revolving around two meticulously crafted representations of automotive design.

The collaboration between Ferrari and Amalgam Collection, culminating in the auction of the exclusive Tailor Made 812 Competizione and its scale model, underscores a confluence of high artistry, brand prestige, and philanthropy. This partnership not only celebrates the meticulous craftsmanship and heritage of automotive design but also leverages the allure of exclusivity to drive significant charitable contributions.


The auction’s success, evident in the substantial sums raised, highlights the potent influence of luxury brands like Ferrari in rallying support for worthwhile causes, herein educational initiatives. Meanwhile, Amalgam Collection’s dedication to replicating the 812 Competizione with astounding precision showcases the profound passion and reverence for automotive design shared among enthusiasts and craftsmen alike.


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