Valentino Rossi had a successful stint with Yamaha from 2004 to 2010 and from 2013 to 2021. He then switched to Ducati for two seasons (2011 to 2012) before returning to Yamaha in 2013 for another eight years.

Rossi has had a close relationship with Yamaha throughout his career and has often spoken highly of the team. Therefore, it is not surprising Yamaha has appointed him as their brand ambassador, especially considering his accomplishments with the team.

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Valentino Rossi is a legendary motorcycle racer who has had a long and successful career, with many of his most memorable moments coming during his time with the Yamaha team. 

Over his 16 years with Yamaha, Rossi won four MotoGP World Championships and many other races, establishing himself as one of the greatest riders ever. 

His partnership with Yamaha was hugely successful, and the two have become almost inseparable in the minds of many MotoGP fans.

As a brand ambassador, Rossi will likely promote Yamaha’s products and values and participate in various promotional activities and events. This partnership is expected to be beneficial for both Rossi and Yamaha.


Despite retiring from MotoGP at the end of the 2021 season, Rossi still maintains a close relationship with Yamaha and has expressed his fondness for the Yamaha R1 and Yamaha YZ450F as various motocross models from the brand.

In addition to his relationship with Yamaha, Rossi founded the VR46 Riders Academy, which Yamaha supports. The academy aims to identify and train talented young riders, and Yamaha supplies motorcycles for the academy’s riders to use. 

Yamaha also supports the Yamaha VR46 Master Camp and VR46 Motor Ranch, which provide further training opportunities for young riders.

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Close bond

During his time with Yamaha, Rossi formed a close bond with the team and helped to develop their bikes, contributing to their success on the track. His technical expertise and ability to communicate effectively with the engineers and mechanics were critical to their ability to improve their bikes and stay competitive continuously.

The partnership between Rossi and Yamaha has been significant in MotoGP history, with both parties contributing to each other’s success. 

Yamaha has credited Rossi with helping to raise the team’s level of performance and pushing them to improve continually. At the same time, Rossi has spoken about his love for the Yamaha brand and his deep appreciation for the support and camaraderie he has experienced with the team.

On this occasion, Yamaha boss Jarvis said.

“Of course, this is a great moment for Yamaha. It’s also an emotional development for the fans. I miss Valentino’s presence in MotoGP since he retired from his successful career”.

Source : iMotorbike

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