2020 Yamaha Tenere Cover
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Further to the Red Dot Award’ Tenere 700′ also now receives two more accolades and they are ‘JIDA Design Museum Design Award’. And it comes from the Japan Industrial Designers Association.

And an ‘iF Design Award’.The Tenere 700 is an adventure tourer inherits the Tenere brand. 

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It has lead to one of the world’s toughest rallies, the Dakar, in the 1980s and 1990s.

The 689cc water-cooled in-line 2-cylinder 270-degree crank engine comes in a lightweight body.

It comes with the elements of off-road + adventure + touring, such as a body with a high degree of freedom in riding posture and high durability. 

Under the design concept of “Exciting Adventure Tenere,” a high-face that incorporates a three-piece shield in a distinctive headlight. And tank expresses the spirit of adventure. 

Yamaha Tenere Recall

The Red Dot Award is a globally prestigious design award sponsored by the North Rhine-Westphalia Design Center in Germany.

In the three categories of product design, communication design. And design concept, products with outstanding design get selected every year.

The “JIDA Design Museum Design Award” takes the pursuit of a beautiful and prosperous life as its theme. 

It selects and commends high-quality products industrial design contributes to society. The purpose is to convey and make cultural contributions to education, industry, and life.

Recently Yamaha Tenere 700 Travel variant was to was caught lurking. It is Yamaha Tenere 2021.

Designer quote

Tenere means desert, wasteland, and loneliness. The design goal is to provide our customers with the only reliable tool.

When creating an outline as an adventure car from a distance. We pay more attention to details and functions. 

As soon as people see Tenere 700, they can think of professional tools. So I am thrilled that Tenere 700 won the international award this time.

Jury quote

As an off-road vehicle, Tenere 700 at a glance is a car whose main appeal is a wild adventure. Besides, it has a unique front shape, ergonomics, slim and flat seat cushion. 

As a new A generation of adventure cars, it is equipped with excellent design and highly integrated with functionality.

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