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Benelli has built what it looks like a design studio which is a source of great inspiration and artistry.

Dubbed as ‘Centro Stile’ the design studio as we say is capable of converting ideas into physical products.

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Inaugurated in 2015 and located in Pesaro, Italy, it is here the accomplished designer’s had designed the fantastic Benelli bikes.

These motorcycles today are world-renowned and share the same passion across the globe.

Chief Designer of Benelli Motorcycle, Stefano Casanova says

“Knowing our history helps us to draws our future. It represents a great source of inspiration but also a great responsibility.

Many of the motorcycles designed so far are still real icons and guide us in describing the new aesthetic and formal language that will lead us into the future”. 

 “We aim to bring together the elegance and timelessness of the classical age with the dynamism and power of the modern world. It is also the essence of Benelli aesthetic code for the future”.

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