Royal Enfield is considering to bring the new 250cc model.

  • The plan is to prevent market share contraction and make an entry level model for buyers.
  • CEO Vinod Dasari of Royal Enfield has also announced to set up 350 small stores in India apart from bringing the new model
  • This model will be developed at the UK Technical Center, but a 250cc model will be developed at the Indian R & D Center.
  • We also plan to put out a model with no fancy (custom basis) in all models

With every other manufacturers bringing models in this segment it is going to be good move for Royal Enfield to bring this new model.

 

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