MV Agusta CEO Timur Sardarov posts open letter about Ukraine crisis
Italian motorcycle manufacturer MV Agusta is known for producing high-quality, high-performance bikes.
In an open letter, MV Agusta CEO Timur Sardarov has said that war should never have happened between countries.
I want to address you in these difficult times as I’m sure you know a war inflaming between Russia and Ukraine.
It is the biggest tragedy of my 40 years of existence as a Russian. I have never thought that I would feel so betrayed by the action of my own country.
Have many friends in Ukraine and a lot of friends and family in Russia. We always considered each other as closest brother nations during my upbringing and my parents’ upbringing.
We had free movement between our cities. Never considered each other different. We supported each other. Before the Russian regime conducted these horrific atrocities, we fell in love with each other.
All my family is shocked. All the people I know are shocked, angry, and feel betrayed.
The repercussions for Europe and the whole world are very unpredictable.
Rhetoric coming out from the Russian and Western media is so polarised that it is making me sick.
I believe that most Russians also feel the same. Russians are a very proud nation, and in our history, no one has ever betrayed us more than this regime led by Putin.
My thoughts and prayers are going to all the Ukrainian people and the poor Russian soldiers. Young boys that have been thrown into this brother-killing conflict.
Sorry for the emotions. I don’t have many people to express them to, and I consider you my family.
Harley and other players
Further, Harley-Davidson’s decision to suspend shipments in Russia is a part of its strategy to avoid a negative impact on its business if the political situation worsens.
Harleys and Russian customers are already facing tough sanctions between their countries due to the ongoing military conflict, and it is still unclear if they will lift them at any time soon.
While Honda motorcycles are a relative niche part of the company’s operations, this move should be viewed as an early indicator of how other Japanese companies may act.
With influential firms such as Nissan, Toyota, Mitsubishi and Suzuki already hinting at hedges in advance of today’s events, likely. The Russian invasion has begun to inflict severe economic damage on Japan. And as per Reuters, Mazda is another Japanese organisation that have already stopped their exports to Russia.